Platform spec
Everything in the platform, in one place.
The storefront your buyers use and the reporting layer you use, built together. This is the long version of what the homepage summarises.


What your buyers see
The digital showroom
Under a second to load
On a phone, over 4G — the signal a shopper actually has standing on someone else's lot.
SRPs and VDPs built to convert
Minimum clicks. AI search takes plain English: black SUV under $35k with leather.
Natural language AI search
Search that understands real buyer intent. Shoppers type "Black SUV under $35k, leather" and land directly on matching VDPs. No clunky dropdown filters.
Trade and financing on the page
KBB and Carfax-backed trade values, Capital One credit application, multi-lender form.
Appointments set around the clock
The AI Concierge books the test drive at eleven at night, while the store is dark.
Built for AI search engines
Buyers asking ChatGPT and Gemini find you. Every VDP carries the descriptions, FAQs and schema those engines read.
Merchandising you control
Price-drop and great-deal badges, banners, overlays, rebates and incentives — set by you, not by a vendor's queue
Page builder
Put up a promotion or a blog post yourself. No ticket, no vendor, no two-week wait.
Location pages built to rank
So the store nearest the buyer is the one that shows up
Full Spanish site
Included, not an add-on
What you see
The Dealer Data Dash
Every lead tagged at the source
Which ad, which keyword, which campaign — carried into the CRM and matched to the signed deal.
Ad spend traced to the sold unit
By customer, lead source, channel and sub-channel. Not leads. Cars.
Sub-channel detail
Not “the listing site.” The individual product inside it.
Inventory that tells you what to buy
Make, model, year, days on lot, sell-through, gross per unit. What's turning and what's aging.
Buyer drop-off, session by session
Which page, which step, which vehicle they quit on — so you fix the leak instead of guessing at it
We do the optimizing
We read your data, make the merchandising changes, and report what moved. You don't staff for this.
Price changes that stick
Change a price and print the sticker on the spot. Hide a unit instantly. vAuto re-syncs 6–8× a day.
No caps
Unlimited inventory, unlimited leads, no traffic ceilings and no overage invoices
Every interaction analysed
We analyse every click and interaction, and the optimiser adjusts placements, copy and recommendations to maximise appointments.

Keep everything you've got. Replace only what you want to.
We plug into the tools your team opens every morning, and most stores never change a thing. If you ever decide a piece isn't worth what you pay for it, we build the replacement — on your timeline.
- vAutoInventory
- CarfaxHistory
- Capital OneCredit
- BirdeyeReputation
- DriveCentricCRM
- iPacketMerchandising
Timed, not claimed
Every platform says it's fast. We timed ours.
A cold load of a live DealerApex storefront, measured in Chromium on 28 August 2026. Phone figures are on a throttled 4G connection — the kind of signal a shopper actually has standing on someone else's lot.
0.29s
A vehicle page appears on desktop
Google's “good” threshold: 1.8s
0.62s
Your full inventory appears on a phone over 4G
Audited dealer sites: 3–4× slower
0.11s
Your server starts answering
Before a single pixel is drawn
0.002
The page doesn't jump while it loads
50× inside Google's 0.1 limit
We ran the same test against the platforms independent dealers are sold today, including the ones marketed as fast and AI-first. Every one of them scored under 40 on Google's mobile speed test. Ask your current vendor for their number.